The Freedom Formula – EXPANDERS

Woot! Woot!

Week three of my Freedom Formula overview!

This week I am talking about the EXPANDERS. This is such a fun phase!

You are learning like the firehose has been turned on. This is probably the LONGEST phase of a pet business and some businesses stall out here.

Take a look at some of the Benchmarks you go through in this stage :

  • Establishing metrics to gauge efficiency and progress
  • Established Accountability Chart
  • Consistently profitable services and pricing
  • Written Standard Operating Procedures manual
  • Clearly defined written marketing plan for the next 6 months
  • Well-developed sales funnel and automatic processes for client nurturing
  • Defined KRAs and KPIs for a new manager position

Sound like you or where you want to be?

Rock it out!

What is your next BEST move?

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